<h3 class="uui-heading-subheading">Campaign Setup</h3><div class="jtbd-card"><div class="jtbd-card-single">Conducting keyword research for targeted paid campaigns.</div><div class="jtbd-card-single">Creating ad copy tailored to specific audience segments.</div><div class="jtbd-card-single">Setting up tracking through Google Analytics and tags.</div><div class="jtbd-card-single">Organizing ad groups based on keyword themes and relevance.</div><div class="jtbd-card-single">Establishing geographic targeting parameters for ad delivery.</div></div><h3 class="uui-heading-subheading">Campaign Management</h3><div class="jtbd-card"><div class="jtbd-card-single">Monitoring ad performance using real-time analytics tools.</div><div class="jtbd-card-single">A/B testing ad variants to optimize click-through rates.</div><div class="jtbd-card-single">Adjusting bids based on performance and monthly budget.</div><div class="jtbd-card-single">Pausing underperforming ads and reallocating budget.</div><div class="jtbd-card-single">Implementing remarketing strategies for previous website visitors.</div></div><h3 class="uui-heading-subheading">Reporting & Analysis</h3><div class="jtbd-card"><div class="jtbd-card-single">Generating performance reports for client review meetings.</div><div class="jtbd-card-single">Analyzing keyword performance to drive future targeting.</div><div class="jtbd-card-single">Reviewing cost-per-conversion and optimizing accordingly.</div><div class="jtbd-card-single">Documenting lessons learned and applying them to future campaigns.</div><div class="jtbd-card-single">Creating visual dashboards for easy data interpretation.</div></div><h3 class="uui-heading-subheading">Client Communication</h3><div class="jtbd-card"><div class="jtbd-card-single">Scheduling regular update calls to discuss campaign progress.</div><div class="jtbd-card-single">Educating clients about PPC trends and best practices.</div><div class="jtbd-card-single">Delivering clear recommendations based on campaign insights.</div><div class="jtbd-card-single">Providing timely responses to client inquiries and feedback.</div><div class="jtbd-card-single">Nurturing client relationships for long-term collaboration success.</div></div><h3 class="uui-heading-subheading">Strategy Development</h3><div class="jtbd-card"><div class="jtbd-card-single">Conducting market research to identify competitive positioning.</div><div class="jtbd-card-single">Developing seasonal ad strategies for peak sales periods.</div><div class="jtbd-card-single">Creating integrated marketing plans involving multiple channels.</div><div class="jtbd-card-single">Aligning paid search strategy with overall business objectives.</div><div class="jtbd-card-single">Setting key performance indicators for measuring success.</div></div>