The Sr. Communications Content Manager will orchestrate and lead the corporate communications content function, serving as Aledade’s primary content planning and assignment editor, while overseeing a team of producers and freelancers. Acting as editor-and-chief, this individual will collaborate with teams and leaders across the enterprise to ideate, develop, and publish information, setting and maintaining consistent company brand positioning, accurate messaging and exceptional editorial standards.
This will include leveraging data and analytics to oversee the development and implementation of cohesive strategies, guiding their team in creating, updating and curating company educational materials, website copy, collateral, presentations, and other tactics. Additional work will include leading collaborative efforts with our business units and other teams to develop content to relevant audiences (e.g. payers, policymakers, patients and general audiences). This role will own and lead driving the adoption and improvement of content workflow, production and review processes, guiding AI-powered processes to ensure maximum efficiency and accuracy.
We are flexible with respect to geographic location, and the ideal candidate will be comfortable working remotely/work from home within the US or be based from Bethesda, MD office.
Editorial Governance & Audits:Oversee the end-to-end planning, editorial, clearance, and review workflow. Partner closely across business units to ensure all written materials maintain the highest standards of accuracy, regulatory compliance, and strategic alignment with Aledade’s positioning, business acumen and metrics. Implement and oversee ongoing content audits for public-facing materials.
Team Management:Lead a team of content writers, designers and freelancers. Assign and manage content projects, while developing team capabilities to produce quality materials. Work in close collaboration with other content functions across the enterprise, serving as brand positioning and messaging lead, so all materials ladder up to umbrella narrative.
Content Development:Oversee the development of and produce high-impact external content, such as PBC report, and company-wide resources by proactively researching industry trends and leveraging data. Act as a strategic filter to proactively determine content recommendations, ensuring every piece of collateral aligns with and advances core business goals.
Content Process:Design and drive adoption of content lifecycle process - from ideation to final publication. Craft automated workflows and embedding evolving AI toolage to maximize content production workflow most efficiently while maintaining quality and accuracy. Develop and refine SOPs and source documents while training internal stakeholders to ensure alignment with the overall process.
Content Strategy & Planning:Lead the content planning lifecycle, including cross-functional ideation, bi-weekly scheduling meetings and quarterly topic pitch sessions. Gathering and generating ideas to create new content and repurpose existing materials to elongate shelf-life. Own the communications content calendar, ensuring it remains up-to-date, and provide weekly visibility to leadership on upcoming content publications.
Bachelor's degree in marketing or related discipline
10+ years of editorial and/or content creation experience, with at least 5 years of that experience in health care communications/marketing (e.g., value-based care, ACOs, PCMH, bundled payments, payer, etc.)
Experience working directly with or within a public company environment following stringent reviews and audits
Minimum 3 years direct people management experience leading content production and review functions, coordinating the delivery and distribution of content
Strong skills in Google Workspace, Monday.com and content management and distribution systems and platforms
Deep understanding of AI tools (e.g. Gems, Notebook LM, etc.), with experience leveraging learning model capabilities to automate and expedite entire content processes (research, outlines, drafts, reviews, calendar population etc.)
Thorough knowledge of current healthcare issues, and deep familiarity with local, regional, state, and national market trends
Excellent communication and collaboration skills across multiple stakeholders, seniority levels, and teams, including ability to tell a cohesive story that aligns with business goals
Excellent interpersonal, written and oral communications skills, including ability to lead trainings and and content planning and status meetings
Proven success working cooperatively and strategically in a team-oriented matrixed environment with the ability to influence and interact with all levels
Team player with the ability to work with a remote and nationally distributed team
Strong analytical abilities in researching topics and distilling critical issues
Ability to navigate fast-moving, deadline-driven workplace with agility and comfort in pivots in directionOrganizational, time management and prioritization skills, with a proven track record in handling multiple projects at once
Sitting for prolonged periods of time. Extensive use of computers and keyboard. Occasional walking and lifting may be required.
Who We Are:
Aledade, a public benefit corporation, exists to empower the most transformational part of our health care landscape - independent primary care. We were founded in 2014, and since then, we've become the largest network of independent primary care in the country - helping practices, health centers and clinics deliver better care to their patients and thrive in value-based care. Additionally, by creating value-based contracts across a wide variety of health plans, we aim to flip the script on the traditional fee-for-service model. Our work strengthens continuity of care, aligns incentives and ensures primary care physicians are paid for what they do best - keeping patients healthy. If you want to help create a health care system that is good for patients, good for practices and good for society - and if you're eager to join a collaborative, inclusive and remote-first culture - you've come to the right place.
What Does This Mean for You?
At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission.
In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members:
Flexible work schedules and the ability to work remotely are available for many roles
Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners
Robust time-off plan (21 days of PTO in your first year)
Two paid volunteer days and 11 paid holidays
12 weeks paid parental leave for all new parents
Six weeks paid sabbatical after six years of service
Educational Assistant Program and Clinical Employee Reimbursement Program
401(k) with up to 4% match
Stock options
And much more!
At Aledade, we don’t just accept differences, we celebrate them! We strive to attract, develop and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.
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