Spotify’s Subscriptions Mission focuses on converting listeners into lifelong subscribers by delivering seamless, valuable experiences across pricing, packaging, and customer journeys. We build the systems and tools that power acquisition, retention, and overall subscription growth at scale.
The Messaging Platform powers Spotify’s communications to over a billion users — from push notifications to emails and in-app messages that connect listeners to the content they love. Within this space, the Paloma squad focuses on message optimization: deciding which message reaches which user, through which channel, and at what moment.
We’re evolving how messaging works at Spotify — moving from short-term optimization toward systems that understand long-term user journeys. By combining reinforcement learning approaches with deeper domain signals, we’re expanding how machine learning shapes the entire messaging funnel.
Design, build, and ship machine learning models that optimize messaging across push, email, and in-app channels
Plan and run A/B experiments in a multi-objective environment, balancing conversion, engagement, retention, and reachability
Contribute to reinforcement learning systems that optimize for long-term user outcomes rather than immediate interactions
Partner with product managers, data scientists, and engineers to define what success looks like and how to measure it
Own the full ML lifecycle, from data and modeling to deployment, monitoring, and iteration
Integrate ML models with upstream systems, including domain value signals and opportunity generation frameworks
Help shape the future of AI-assisted development within the team, exploring how tools can accelerate experimentation and delivery
Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.
At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.
Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world’s most popular audio streaming subscription service.
