About HarverHarver delivers a suite of automated solutions that optimize talent decisions for some of the world's leadingorganizations. Rooted in over 40 years of science and rich data insights backed by industrial-organizational andcognitive science, we enable organizations to engage, hire, and grow the right talent in a fast and fundamentallyunbiased way.Our Employee Value PropositionPutting the right person in the right role is life-changing — for the individual and for the organization. That's not atagline. It's the reason we come to work. We've applied 35 years of assessment science to one of the hardestproblems in business, helping thousands of organizations hire with more confidence and less guesswork. Now we'reentering our most exciting chapter yet — new products, a sharpened focus, and a market that genuinely needs whatwe've built.The people here are something else. Smart, authentic, genuinely invested in the work and in each other. This isn't aplace where you coast — you'll be pushed and expected to deliver. But you'll do it alongside people who care, led bya vision that's worth working hard for.If that sounds like your kind of place, we'd love to meet you.
Job Overview:As our Campaign, ABX and Field Marketing Manager, you'll own the strategy and execution behind the campaigns,account-based programs, and field events that turn awareness into pipeline. You'll build integrated campaigns, frombrand moments and product launches to ABX programs across 1:1, 1:few, and 1:many tiers and in-person fieldevents, using channels like paid, email, organic social, and direct mail to attract, engage, and convert high-valueaccounts throughout the buyer journey.You'll partner closely with the marketing team to bring campaign and account context to how those channels getused, and you'll need to be fluent in how each one works even though you won't be the only one executing within it.This is a highly strategic, hands-on role where you'll use customer insights, intent data, experimentation, andmarketing analytics to continuously optimize campaign performance and drive measurable business impact.Working cross-functionally with Sales, Marketing, Product, Customer Success, and Revenue Operations, you'llbuild programs that accelerate pipeline growth, improve conversion rates, and directly contribute to revenue.We're looking for a data-driven marketer who thrives on testing new ideas, measuring results, and turning insightsinto action. Success in this role requires strategic thinking, analytical problem-solving, creativity, and strongcollaboration to build a high-performing campaign, ABX, and field marketing engine that consistently deliversqualified pipeline and supports the company's next stage of growth.If you're passionate about working in a dynamic, fast-growing company, with cutting-edge technology, smartcolleagues, and opportunities for development, come grow with us!In this role you get to:You'll partner closely with the marketing team to bring campaign and account context to how those channels getused, and you'll need to be fluent in how each one works even though you won't be the only one executing within it.This is a highly strategic, hands-on role where you'll use customer insights, intent data, experimentation, andmarketing analytics to continuously optimize campaign performance and drive measurable business impact.Working cross-functionally with Sales, Marketing, Product, Customer Success, and Revenue Operations, you'llbuild programs that accelerate pipeline growth, improve conversion rates, and directly contribute to revenue.We're looking for a data-driven marketer who thrives on testing new ideas, measuring results, and turning insightsinto action. Success in this role requires strategic thinking, analytical problem solving, creativity, and strongcollaboration to build a high-performing campaign, ABX, and field marketing engine that consistently deliversqualified pipeline and supports the company's next stage of growth.If you're passionate about working in a dynamic, fast-growing company, with cutting edge technology, smartcolleagues, and opportunities for development, come grow with us!We’re looking for people who have:Plan and execute demand generation campaigns, from brand campaigns to product launches, across channelssuch as paid, email, organic social, direct mail, and events, using a multi-channel approach that drivesawareness, builds engagement, and converts, all tied back to KPIsBuild and execute ABX programs across 1:1, 1:few, and 1:many tiers, using intent data, behavioral insights,CRM intelligence, and account engagement signals to prioritize and engage strategic accountsCollaborate with product marketing to develop compelling messaging, content, and campaign assets aligned totarget personasPartner closely with Sales on new-business, expansion, and upsell campaignsOwn Harver's event and field marketing strategy, trade shows, executive dinners, roadshows, and field events,to drive pipelineManage and measure the performance of demand generation, ABX, and event programs against pipeline andrevenue goalsReport on program performance and turn insights into ongoing optimizationWe're looking for people who have:Ideally, 4–5 years of experience in a demand generation, ABX, or field marketing roleDemonstrated experience owning demand generation campaigns end-to-end; this role needs a generalist whounderstands the full campaign lifecycle, not a specialist focused solely on one channel (e.g., paid, email, orevents alone)Experience at a B2B SaaS company; must have experience working at a US-based company in the US market(global experience alongside US is a plus)Experience managing integrated demand generation, ABX, and field marketing programs across multiplechannels to drive pipeline and revenueSolid understanding of account-based marketing and how 1:1, 1:few, and 1:many programs differ fromevergreen or industry-specific campaignsWorking knowledge of paid advertising platforms (LinkedIn, Google, Meta, or similar) so you can briefcampaigns and collaborate with the team running paid executionExperience planning and executing B2B marketing events, such as trade shows and field marketingFamiliarity with marketing automation platforms (e.g., HubSpot, Marketo, Pardot), general awareness of CRMsystems (e.g., Salesforce, Dynamics), and comfort navigating paid platform back-ends (LinkedIn, GoogleAds/Analytics)Strong analytical skills, with comfort tracking KPIs across the funnel (impressions, MQLs, SQLs, opportunities,revenue)Experience partnering cross-functionally with sales/BDR teams on account-based marketing and lead handoffBonus: experience with intent or account-engagement platforms such as UserGems or G2Pssst… you don't have to check all the boxes to apply!The benefits of working at HarverAs a global company, our benefits vary by location. Ask your recruiter to provide information about localizedbenefits. Harverians enjoy:● A competitive base salary and great incentive program● Discretionary paid time off — when you need it, take it● Benefit plan options that give you the flexibility to select the right health care coverage for you and eligiblefamily members● Retirement savings programs● Bonus opportunities and employee referral rewardsWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis ofrace, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disabilitystatus
