Online Social Media Manager

Flosum is hiring a Social Media Manager who will own and elevate our brand presence across social channels. This is not a "post a few times a week" role. We are looking for a strategic, creative, and metrics-driven leader who will be the key driver of brand awareness, community engagement, and pipeline generation through social. You will shape how Flosum shows up online — building meaningful connections with both end users and executives, and turning our social presence into a measurable growth engine.

What You'll Do

• Own Flosum's social media strategy end-to-end across LinkedIn, X, YouTube, and emerging platforms.
• Drive brand awareness by crafting compelling narratives that position Flosum as a category leader.
• Engage at least 500 net-new people into the Flosum ecosystem each month through creative, authentic outreach and content.
• Build and execute targeted engagement plans for our top 10,000 priority accounts, ensuring meaningful touchpoints with both practitioners and executives.
• Lead thought leadership programs in partnership with our executives, ghostwriting and amplifying high-impact content that resonates with the Salesforce DevOps community.
• Design and launch creative contests, campaigns, and community activations that spark conversation and grow our audience.
• Generate significant qualified pipeline from social channels, partnering closely with sales and demand gen to convert engagement into opportunities.
• Engage daily with users, customers, partners, and executives — making Flosum's social presence feel human, responsive, and indispensable.
• Measure, report, and optimize against KPIs including reach, engagement, follower growth, account penetration, and sourced/influenced pipeline.