Affiliate and Influencer Program Manager

Ready to build a creator program at scale?

At Hadley Designs, we believe learning should be fun, beautiful, and screen-free. Millions of parents and teachers trust our products to spark curiosity and confidence in children, and we're growing fast through authentic creator partnerships that share that mission.

That's where you come in. We're looking for an Affiliate and Influencer Program Manager who has already built and scaled affiliate programs for e-commerce brands and is ready to do it again with us. You'll design the program, set the economics, build the systems, and turn hundreds of creators and affiliates into a reliable source of sales across TikTok Shop, Amazon, and Shopify. You'll also be the coach our creators rally around, running our creator calls, supporting their success, and keeping the excitement high.

This role is half program builder and half creator coach, and it is not tied to one platform. TikTok Shop carries most of our affiliate sales today, Amazon is growing fast, and Shopify comes next. Affiliate is changing fast, and we want the person who knows what great programs have looked like so far and has a clear view of what the next great one looks like. You'll report to our CEO and have the room to build a multimillion-dollar program across every channel we sell on.

What You'll Own

• Program design. Build one affiliate and creator program across TikTok Shop, Amazon, and Shopify, with each channel's role, economics, and tracking set deliberately, and clear tiers, commissions, and incentives.
• Creator coaching. Coach our creators and oversee their success, run the creator calls, give clear feedback, and keep the community excited and posting.
• Where affiliate goes next. Watch platform changes, new affiliate and creator models, and AI tools, and test them in small bets before they matter.
• Program economics. Own sample spend, commissions, and retainers, and measure what every dollar returns in sales and margin.
• Creator pipeline at scale. Direct a sourcing team to keep a steady flow of creators who fit our ideal creator profile.
• Top affiliates. Recruit, grow, and keep the affiliates and creators who drive the most sales.
• Content that keeps working. Get the best creator content into our paid media so it keeps selling on Amazon and Shopify.
• Systems. Run the program on a clean CRM, documented processes, and AI-powered workflows that don't need daily hand-holding.

How Success Is Measured

• Affiliate-driven sales growing month over month across channels
• Program profitability after samples, commissions, retainers, and product costs
• Growth in sales from our top affiliates
• Creators posting consistently and growing their results under your coaching
• A program that runs on systems, not on one person