Senior Data Analyst IFull-timeCompany DescriptionAt Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.Job DescriptionRole SummaryAs a Research Senior Data Analyst, you will bridge the gap between technical dataprocessing and strategic insights. You will manage the end-to-end lifecycle of quantitativeresearch, from scripting logic and AI-enhanced quality control to advanced statistical modelingand dashboarding.Key Responsibilities1. Technical Design & Survey Scripting● Advanced Scripting: Lead the programming of complex online surveys using Tivian,Decipher, Qualtrics, or in-house tools, ensuring sophisticated logic and seamless datacollection.● Study Implementation: Design and execute quantitative sports research studies,ranging from single-market ad-hoc projects to multi-country trackers.● AI & Automation: Proactively utilize AI tools to enhance report quality, conductrigorous Quality Control (QC), and standardize workflows to accelerate delivery speed.2. Data Analysis & Statistical Modeling● Analytical Rigor: Execute meticulous data cleaning, weighting, and tabulation. Youserve as the final gatekeeper for the accuracy of tables and .sav files.● Complex Modeling: Perform advanced analyses—including Regression,Segmentation, TURF, Conjoint, and MaxDiff—using SPSS, Q Research Software, orDisplayR.● Insight Synthesis: Interpret disaggregated data to provide strategic recommendationsthat solve specific client business objectives.3. Reporting & Visualization● Dashboarding: Design and maintain dynamic visualizations and automated dashboardsusing Power BI or Display R.● Strategic Collaboration: Partner with senior researchers to interpret data and crafthigh-impact client reports and presentations.4. Agile Project & Stakeholder Management● Multi-Project Handling: Independently manage the analytical workstreams for multipleprojects simultaneously, ensuring all data is delivered on time and within budget.● Stakeholder Liaison: Interact with diverse internal and external stakeholders across theglobal Nielsen network to ensure project alignment and technical excellence.QualificationsWho You Are● Experience: 4–7 years in market research or data analytics, with a heavy focus onquantitative methodologies.● Sports Enthusiast: You live and breathe sports. You understand the nuances ofinternational events, teams, leagues, and the economics of sponsorship.● Technical Mindset: You are a proactive problem-solver who thinks laterally and thrivesin an agile, dynamic team environment.● Education: Bachelor’s degree or higher in a subject requiring advanced mathematicalanalysis and high-level communication skills.Technical ToolkitCategory Skills & ToolsStatistical Software - SPSS, Q Research Software, or DisplayRSurvey Scripting - Tivian, Decipher, Qualtrics, or similar enterprise platformsVisualization - Power BI, DisplayR or TableauData Mastery - Expert Excel (Pivot tables, Macros, Advanced Formulae)Programming (Plus) SQL, R, or PythonThe Winning Edge (Preferred)● AI Certification: A recognized certification in Artificial Intelligence or MachineLearning is a significant advantage.● Project Tools: Familiarity with Monday.com for capacity planning and project tracking.Additional InformationPlease be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with anielsen.comdomain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.comaddress. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy applyI'm interestedI'm interestedPrivacy Notice
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