Brand & Digital Marketing Manager

Brand & Digital Marketing ManagerFull-timeCompensation: USD143500- USD266500- yearlyCompany DescriptionAbout SyngentaAt Syngenta Seeds Field Crops, we're shaping the future of agriculture and empowering farmers to meet the ever-growing demand for food and fuel. We’re a global Ag Tech powerhouse, headquartered in the United States, with passionate, local experts collaborating with farmers to deliver solutions that create market opportunities.  We unite precision breeding, advanced biotechnology trait choice, and digital platforms for unmatched in-field performance.  Our seeds help mitigate risks such as disease, insect, weed, and extreme weather pressures, all while promoting sustainable farming practices that protect and enhance our planet. Join our mission of revolutionizing food security and transforming agriculture.Job DescriptionAs the Brand & Digital Marketing Manager, you will lead the North America Seeds Brand & Digital Marketing organization, setting portfolio strategy and converting business priorities into integrated, measurable customer and channel experiences.AccountabilitiesSet and lead the integrated brand and digital marketing strategyfor the North America Seeds portfolio, translating commercial, customer, and route-to-market priorities into annual and multi-year plans that strengthen brand equity and drive business growth.Lead integrated marketing and commercializationacross brands, products, traits, and innovation platforms, delivering differentiated customer experiences and full-funnel campaigns across digital, media, social, search, CRM, events, and sales enablement channels.Advance digital marketing and customer experience capabilities, including web strategy, CRM and marketing automation, lead generation and management, analytics, search optimization, and emerging AI-enabled approaches to improve customer engagement and discoverability.Drive data-informed marketing investment and performance, establishing meaningful KPIs, customer and brand insights, ROI measurement, portfolio priorities, and resource allocation while maintaining disciplined financial stewardship.Lead cross-functional and external partnershipsacross Commercial Excellence, Sales, Product, R&D, Digital/IT, Operations, agencies, and vendors to deliver high-quality programs, customer experiences, and commercialization initiatives with appropriate governance and compliance.Build and lead a high-performing marketing organization, developing talent, clarifying roles and accountability, strengthening operating rhythms, and creating scalable processes that enable innovation, collaboration, and consistent execution.QualificationsBachelor’s degree inAgriculture, Business, Marketing, Communications, or a related field, or equivalent relevant experience.10+ years of progressive experiencein marketing, communications, brand, digital, or agency environments, including leadership of complex portfolios and cross-functional programs.Demonstratedpeople leadership experience, including building, coaching, developing, and leading high-performing teams.Strong strategic marketing expertise acrossbrand strategy, integrated marketing, customer experience, digital channels, CRM, content, media, and marketing automation.Proven ability to usecustomer insights, research, data, and performance metricsto shape strategy, optimize investments, and deliver measurable business outcomes.Strongcommercial and program leadership capabilities, with experience managing significant budgets, agency or external partnerships, competing priorities, and senior cross-functional stakeholders.Preferred RequirementsExperience withinU.S. agriculture or row-crop markets, with an understanding of farmer/customer journeys, dealer or Seed Advisor channels, and agricultural marketplace dynamics.Experience withSalesforce, Marketing Cloud, CRM platforms, web analytics, search, paid media, lead management, and emerging AI-enabled marketing capabilities.Experience leadinglarge-scale integrated campaigns, national customer programs, events, or marketing transformation initiativesacross multiple brands and channels.Working knowledge ofadvertising and claims compliance, privacy, trademarks, legal review, procurement, and financial controls.Additional InformationWhat We Offer:A culture that celebrates belonging and collaboration, promotes professional development and strives for a work-life balance that supports the team members. Offers flexible work options to support your work and personal needs.Full Benefit Package (Medical, Dental & Vision) that starts your first day.401k plan with company match, Profit Sharing & Retirement Savings Contribution.Paid Vacation, Paid Holidays, Maternity and Paternity Leave, Education Assistance, Wellness Programs, Corporate Discounts, among other benefits.Syngenta has been ranked as atop employerby Science Journal. Learn more about ourteamand our mission here:https://www.youtube.com/watch?v=OVCN\_51GbNISyngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status.WL: 6B#LI-HYBRIDBy clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy applyI'm interestedI'm interestedPrivacy Notice