<h3 class="uui-heading-subheading">Brand Strategy Development</h3><div class="jtbd-card"><div class="jtbd-card-single">Conducting market research to identify brand positioning opportunities.</div><div class="jtbd-card-single">Defining brand vision and core values in alignment with customer needs.</div><div class="jtbd-card-single">Developing comprehensive brand narratives and messaging frameworks.</div><div class="jtbd-card-single">Creating brand architecture to organize product lines and sub-brands.</div></div><h3 class="uui-heading-subheading">Brand Identity Design</h3><div class="jtbd-card"><div class="jtbd-card-single">Designing logos that visually represent brand essence and values.</div><div class="jtbd-card-single">Creating color palettes that evoke desired emotional responses.</div><div class="jtbd-card-single">Establishing typography guidelines for consistent brand communications.</div><div class="jtbd-card-single">Developing brand style guides to ensure coherence across platforms.</div></div><h3 class="uui-heading-subheading">Brand Communication</h3><div class="jtbd-card"><div class="jtbd-card-single">Crafting compelling content for websites and social media channels.</div><div class="jtbd-card-single">Developing PR strategies to enhance brand visibility and reputation.</div><div class="jtbd-card-single">Monitoring brand mentions and managing online reputation proactively.</div><div class="jtbd-card-single">Creating branded collateral such as brochures and business cards.</div></div><h3 class="uui-heading-subheading">Brand Experience Management</h3><div class="jtbd-card"><div class="jtbd-card-single">Conducting customer feedback surveys to gauge brand perception.</div><div class="jtbd-card-single">Implementing brand training programs for employees and stakeholders.</div><div class="jtbd-card-single">Analyzing customer journey touchpoints to enhance brand engagement.</div><div class="jtbd-card-single">Managing brand partnerships and collaborations for mutual promotion.</div></div><h3 class="uui-heading-subheading">Brand Performance Measurement</h3><div class="jtbd-card"><div class="jtbd-card-single">Developing KPIs to measure brand awareness and loyalty.</div><div class="jtbd-card-single">Conducting A/B testing on branding elements for effectiveness.</div><div class="jtbd-card-single">Analyzing market share and competitor positioning regularly.</div><div class="jtbd-card-single">Creating reports on brand performance to share with stakeholders.</div></div>