{"n":"Digital Marketers","p":560,"c":46,"o":150,"m":78800,"h":38,"a":90,"rg":[["EMEA",40],["Americas",34],["APAC",26]],"b":[["Junior",8,42000,49000,57000],["Mid-level",42,57000,66000,77000],["Senior",30,70000,81000,94000],["Lead",14,78000,91000,106000],["Principal",6,96000,112000,130000]],"rl":[["Growth Marketers","growth-marketers"],["SEO Specialists","seo-specialists"],["Email Marketers","email-marketers"],["Paid Social Marketers","paid-social-marketers"],["Media Buyers","media-buyers"],["Social Media Managers","social-media-managers"]],"r":[["Anna Marie","Digital Marketing Specialist","APAC",91,38,78000],["Hero","Regional Digital Marketing Manager","APAC",99,58,120000],["Batman","Head of Digital Marketing","EMEA",99,96,200000],["Heroic Mentor","Digital Marketing Manager","Americas",99,72,150000],["The Bear","Head of Digital Marketing","Americas",99,77,160000],["Venom","Junior Digital Marketing Specialist","EMEA",99,48,100000],["Frieza","Senior Digital Marketing Executive","EMEA",98,58,120000],["Batman","Senior Digital Marketing Manager","APAC",98,96,200000],["Beast","Digital Marketing Coordinator","APAC",98,60,125000],["Kakarot","Digital Marketing Manager","Americas",98,58,120000],["Hero","Digital Marketing Strategist","Americas",98,36,75000],["The Pokémon Professor","Digital Marketing Strategist","Americas",98,62,130000]],"j":[["Paid Media",["Build, launch and optimise paid campaigns across search, social and display.","Manage budgets, targeting and bidding to keep ad spend efficient.","Work with agencies and vendors to plan, buy and deliver media."]],["Analytics & Reporting",["Track campaign results against targets such as return on spend and cost per lead.","Turn performance data into clear insights and recommendations for the team.","Run A/B tests and experiments to lift conversion rates."]],["Campaign Strategy",["Set the digital strategy and tie it to business goals.","Plan and run multi-channel campaigns for launches and growth.","Watch trends and competitors to find new opportunities."]],["Email & Nurture",["Plan, write and send email campaigns and newsletters.","Build nurture programmes and automated workflows for each stage of the customer journey.","Segment lists and personalise messages for each audience."]],["Content & Social",["Create content such as blogs, video and landing page copy.","Plan and publish social posts against a content calendar.","Engage followers and grow online communities."]],["SEO & Website",["Run SEO and search marketing to lift organic visibility and traffic.","Keep web pages and landing pages fresh, clear and easy to use."]],["Lead Generation & Alignment",["Generate qualified leads and demand to feed the sales pipeline.","Partner with sales on lead handoff and the full customer lifecycle.","Coordinate with sales, content and design teams on campaign delivery."]]]}