Job Title: Marketing & Lead Generation
Location: South Africa
Job Type: Part-Time, Remote
Working Hours: US Hours 4 hours a day between 9:00AM - 5:00pm EST
Salary: South African Rand (ZAR)
We are seeking a creative, hands-on, and commercially minded Marketing Specialist to support the marketing and growth of a service-based business.
The successful candidate will be responsible for creating professional marketing materials, developing engaging LinkedIn content, designing brochures and other visual assets, and supporting email marketing campaigns and follow-up communications.
This role requires someone who can work independently, take a brief or idea and turn it into a polished marketing concept, and produce high-quality work suitable for a professional U.S. business audience.
Experience marketing services is essential. Previous experience within logistics, freight, transportation, or B2B services would be highly advantageous.
Key Responsibilities
- Create professional, high-quality marketing materials, including brochures, presentations, service sheets, and other promotional assets.
- Design polished visual content suitable for a professional U.S. business audience.
- Create engaging and relevant content for LinkedIn.
- Develop LinkedIn content targeted at decision-makers and business professionals, including:
- Support the development and execution of marketing campaigns.
- Create and manage email marketing campaigns and follow-up communications.
- Use Zoho or a comparable CRM/email marketing platform to manage mass email campaigns.
- Assist with audience targeting, campaign messaging, and follow-up communications.
- Translate marketing briefs and business requirements into clear and professional visual concepts.
- Ensure all marketing materials are accurate, professional, and aligned with the company's brand and services.
- Work independently and manage multiple marketing projects simultaneously.
- Learn and adapt to new CRM and marketing systems quickly.
- Identify opportunities to improve marketing content, campaigns, and communication.
