About LawnStarter
LawnStarter is the nation's leading on-demand marketplace for lawn care and related services, with over $150M in annual bookings. We're expanding beyond lawn care to become the one-stop shop for all home services.
About Engineering Quality at LawnStarter
Our QA team is growing, and we're investing real money in better test coverage. We already have shared quality standards and a QA squad that organizes itself horizontally across teams. What we don't have is someone dedicated to owning that vision: every QA is heads-down on their own team, so nobody has the room to drive the standards forward, unify how the squad works, or push the state of the art. That's the gap this role fills. It's not a nice-to-have we're adding because things are going well. It's the structure and leadership we need to make what we've already built actually compound.
The Role
You'll be LawnStarter's first Principal Quality Engineer, reporting directly to the Head of Engineering. We already have quality standards, working CI/CD gates, and AI tooling in the mix. Nobody owns the vision behind all of it, drives it forward, or leads the QA squad that keeps it running. You will.
This isn't a QA management job today. You won't spend your day approving tickets or chasing bug counts. You'll take ownership of the standards and tooling that already exist, work collaboratively with the QA squad to improve them, and keep pushing the state of quality engineering forward as the org grows. As the QA squad grows, this role could take on direct people management of QAs, so hiring, coaching, and performance management experience is a real plus even though it's not the day-one job.
You're not starting from zero, and you're not inheriting a mess either. That means the job isn't "invent a strategy nobody has thought about." It's "listen to the QAs who live in this every day, understand where the pain is, and lead them toward what's next." We need someone who reads where LawnStarter is today and builds from there, not someone who shows up with a favorite tool stack and a coverage number they picked before they met the team.
What makes this role different:
What You'll Own
Problems to Solve
A solid quality bar with no one steering it.
We already have shared standards, working quality gates, and AI tooling in the mix. What's missing is someone whose job is to look at all of it, decide what needs to improve next, and actually drive that improvement instead of it being everyone's part-time responsibility.
A QA squad with no dedicated leadership.
Our QAs already organize horizontally across teams, but every one of them is focused on their own team's work day to day. Nobody has the bandwidth to unify how they work, spread what's working on one team to the others, or represent their pain points where decisions get made. You'll give that squad the structure and leadership it's missing.
Standards that need continuous R&D, not a rewrite.
The foundation works. The risk is standing still while the org grows. You'll keep pushing the state of the art, testing new approaches and tools, and deciding what's worth rolling out broadly versus what stays an experiment.
Quality work that's still someone's side project.
Right now, improving quality practice competes with each QA's day-to-day team commitments. You'll make it someone's actual job to carry that forward, and get engineers, EMs, and PMs treating it as planned work instead of something squeezed in.
What Success Looks Like (Year 1)

About LawnStarter